For a good portion of my ‘adult life’, I had the amazing opportunity to be Copper Mountain’s graphic designer. While I dabbled in the marketing realm as well, Copper’s design vision and execution was my main focus and true passion. My first year there, Copper went from a corporate-style branding to the vintage, 70’s feel that all have come to know and love. Having the creative freedom to expand upon this amazing style was the best gift a “newish” designer could ever ask for.
The photos above showcase a small fraction of the creative work I accomplished while I was there, primarily focusing on direct mail postcards series and rack card style advertisements. These pieces are just the first stage in the overall branding but an important piece. For many guests out in the world, these were the first introductions into Copper’s unique and playful side.